SEO Tips for High Tech and Hardware Companies

Optimizing a website for search engines sends it up the rankings for the particular search keywords focused on in the SEO process. Through the use of targeted keywords in the content of their site, site owners can rank highly in search engine results and attract relevant readers that want to see their content. There’s no better place to start with search engine optimization than by using the tips in this article to get off on the right foot.

It doesn’t really matter if you are high-tech or low-tech, hardware, software or a plumber.  The essentials of SEO are basically the same, and a company like can help you.

Proper keyword density is essential to search engine optimization. Do not include more than 20 percent of keywords on your page.

Pick a name for your domain that includes some of your keywords.  This is known as an “EMD” or “Exact Match Domain”.  Of course, you can put all your keywords in one domain, so choose carefully. Make your website simple to find when potential visitors are looking for it. Keep in mind that not all people that come to your site go there due to advertisements, some people are there due to the products in your website.

Visit competitors’ websites to take a look at their source code. You can also spy on them, using tools like to see the backlinks they have, and their anchor texts.  This can give you insight on how a successful website operates and help you develop your own successful website. You may not want to be a “copy-cat”, but it will give you ideas and unique insights.

Register a domain that is both related to your product and is easy to recall. If you utilize video clips or mass internet media like Youtube to advertise, remember that a memorable domain name will make a big difference when mentioned in clips.

When it comes to boosting your PageRank, you should focus not only on generating traffic, but also on providing relevant content that keeps visitors on your site as long as possible. Search engines are now also looking at how much time consumers spend at a site and how it affects their page ranking. Optimizing your search engine results is the best way to improve your online visibility. When customers can chat, discuss, and interact with each other on your site, they are more likely to stay longer.

And today, we don’t rely so much on PageRank, but more on “Trust Flow” and “Citation Flow” from other ranking sources such as and Domain Authoritiy from Moz Explorer.

Have a website, particularly one that is perceived as positive and useful by most people, post a link to yours; for instance, a site from a non-profit organization can back-link to you. You want your site to be linked to respectable, known sources because search engines look positively at this, and they will reflect this in your search engine ranking. If you put content that is unique and pertinent to showcase your website, reputable sites will be more apt to feature links to your website. Provide the kind of articles and information that reputable organizations find trustworthy.

Your keyword phrases should appear in your titles too. Your title is your websites first handshake with search engines, so make it friendly and relevant. This way, your site will be clicked because it most fits the search results the user typed in.

So you can do this all by yourself and use the advice here to help you with SEO. There are many resources out there you can use. There are plenty of websites to help you on your journey as well as some great books to read.

When it comes to doing it yourself vs hiring the best SEO firms for the job, consider outsourcing to a local SEO company, such as

Article exchange can help you to improve your rankings. Article exchange involves posting a full article done by the owner of another site, giving them a link and getting the same in return. Each site will have new content, making it more helpful than link exchanges.

As previously mentioned, popular keywords that are utilized by search engines form the basis of the formula used in search engine optimization. Utilizing those words within your website causes the search engine to send those doing searches, to websites that include those keywords as part of the site. Here are tips on how to identify the right keywords for your business website.

Can Making Money Online Be Gamified? The Empowr Business Thinks So!

There’s a a new game in town called “Empowr” (formerly FanBox). Well, it’s not a real game.  It’s more like Facebook, but it pays.  I call it “gamified” because it’s fun.  They provide daily goals for you to complete: 1) Bidding, 2) Listing, 3) Posting, and 4) Sharing.

So when you like and repost someone else’s link, and do enough of that per day, you could potentially make some money with system.  Don’t expect to get rich though.  But I know a lot of people that would happy to make $500/month by working online a couple of hours a day.  That can make a nice car payment.

Empowr is unique from other online businesses in that is it NOT network marketing.  You don’t have to recruit others and you don’t have to sell anything.

The company makes money from it’s marketplace, and the small fees that members pay to use the system.  What a fee?  Yes, you might have to pay a few small but reasonable platform fees before you starting seeing a real return, or what they call a “matured cash out”.

At first, the system might lead you to think you are making lots of money.  This is because it constantly shows you your “gross earnings”, rather than “net”.  A new member should realize that their actual earnings are the “gross earnings” minus their expenses (such as the power-up fees, and the ad platform fees).

You can take what you learn on Empowr, and do it on other platforms like Facebook or Twitter.  But those companies generally don’t pay you.  Some companies like YouTube and Instagram will however pay you if you have popular videos and posts. On any of these systems, the idea is to build a large fan base to view your posts and ads.

Many Empowr members have built 1000s of fans over time.  Imagine adding 50 fans a week, that is 200/month, or 1000 every 5 months.  Fans help support your business, and typically re-share what they like on your page.

On other platforms, people who make money can do so by either ad revenue, or by promoting their own products and services.  Empowr is very similar, except their are typically built-in revenues for doing the daily tasks.

How much time must you put in to be successful with empower?
I’ve personally been putting in about 2 hours a day.  I spend part of my time on other internet sites looking for fun, high quality, interesting and different pictures to post. It seems like so many people keep posting the same old stale pictures over and over.  I want my Empowr profile page to stand out and be unique, different, and attractive.

Depending on your Power Level, you are only given so many posts or shares per day.  So the time actually starts out smaller, and can increase as you move up the Power Levels.  Everybody starts at orange, then moves up to green, blue, red, purple, and the highest level is Teal; however there are four levels within each color (basic, level 1, level 2, and star). On the average, a person who is working the system should be able to move up one level every 2 weeks.  So I don’t see any reason why a person cannot make it to the top level in 10 months (5 colors x 4 levels = 20 levels, then divide by 2 weeks/level).  But of course, some people will be more or less motivated, and can do it faster; and other are less motivated and will take longer.

Warning: Many people have asked if “Is Empowr Legit?” or is it a scam or fraudulent company.  Each person is entitled to his or her own opinion.  In my opinion, the company might not be perfect, but it is legitimate.  It seems to reward those who work hard, and those that are disappointed are often those that don’t study the system and use it properly.

If this kind of online business interests you, check it out at this link: “Empowr“.




Spotify launches gaming playlist

Today, music streaming service Spotify has released Spotify Gamers. The channel features curated lists and original video game music to choose from as well. Playlists consists of various music to go hand in hand with any gaming session.

Spotify was originally launched in 2008 and today has become a regularly used service. Active members are estimated to be in the millions and more for registered users. It has grown to be a provider of any type of genre of music for the public.

Now a dedicated video game music channel is available for everyone. Some curated lists to choose from include retro gaming, indie gaming, and epic gaming inspired. These lists feature music from established artists to fit the mood of the respective genre. The original game soundtracks available include recent titles such as No Man’s Sky and other titles such as Halo 5.

Music fans and fans of video game music can enjoy the channel now.


Xbox One puts its TV DVR feature “on hold” to focus on gaming experiences

Xbox One won’t be getting its DVR function for ‘Over-the-Air TV’ any time soon according to a statement Microsoft has sent to The Verge.

The recording ability was meant to arrive sometime this year but now it’s being put on hold with this message from Microsoft:

“After careful consideration, we’ve decided to put development of DVR for Over-the-Air TV on hold to focus our attention on launching new, higher fan-requested gaming experiences across Xbox One and Windows 10. We’re always listening to fan feedback and we look forward to bringing more requested experiences on Xbox One, Windows 10 and Xbox Live this year.”

You can still watch TV on Xbox One with a digital tuner but any dream of saving fave programs are well and truly scuppered for now.

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New Kinect Hardware Heading to Windows Sensor SDK in 2014

Developers will be able to play with this baby via a Windows-based SDK next year.

Kinect for Windows is nothing new, but its primarily development-geared uses have kept the little devices under the radar for most PC users interested in using the tech. The next-generation Kinect will be receiving an receiving the same treatment, and will make its way to the Windows sensor and software development kit next year.

Though one would assume the release of the new Kinect for Windows PCs would solely be for software developers to make use of, it may be possible the Microsoft have bigger plans for the device and Windows 8 users down the line.

The new Kinect’s features are prime for advanced DRM technologies. Voice and face recognition, for one, would be a formidable foe to PC software piracy. The Windows 8 Metro interface would also be the perfect shell for the motion-based control the Kinect provides. It’s difficult to imagine Microsoft haven’t thought of this in their strategy for the struggling operating system.

All of the above conjecture aside, the new model will be available for use in Kinect for Windows in 2014. Whether you choose to be excited over what this could bring to the personal computing space if made into a standard PC peripheral is up to you.